Innovation Requires Different Thinking
8 Features of Muse's Cool Approach to a Tired Industry
8 Features of Muse's Cool Approach to a Tired Industry
We all have a favorite pair of jeans, the ones that fit perfectly. You picked the size, the material and the style suited for you.
Considering you’ll spend much more time on your mattress each week than you will in those jeans we believe you deserve similar options to fit your sleep style. Several competitors make a one-size-fits all mattress and tell you it’s loved by all types of sleepers. Our research suggests that approach doesn’t work. The Muse mattress has multiple comfort levels, because different people prefer a different sleep experience. Muse ensures you have the option of purchasing a mattress tailored to the firmness & support you enjoy most, not the one option we think will get returned the least.
If you’re the kind of person who loves the moment after flipping the pillow - that cool, comfortable 5 minutes of relief, then Muse is the mattress for you!
The Muse mattress is made with Diamond Breeze technology, our revolutionary cooling fabric. This phase-changing material is made from the coolest textile material on the market, regulating your body temperature to keep you cool all night! Maybe you’ve heard these promises before? A lot of mattress brands claim to keep you cool… We want to prove it to you. Let us send you a free sample of our material so you can experience the technology for yourself! We’re so proud of our cooling fabric we decided to cover our pillows and protectors with it, too! Cheers to cool, refreshing sleep all around.
MATERIAL > MARKETING
Authenticity and a relentless commitment to a quality, American-made product are the foundation of our company. We don’t rely on flashy marketing tactics, celebrity endorsements or lavish video production to convince consumers Muse is the mattress for them… we can’t.
Instead, we invest resources in product research, materials and quality manufacturing to deliver a mattress that delights customers. This approach keeps prices low and quality well above the average bed-in-a-box mattress. Gradual, sustainable growth from satisfied customers that share their experience, face to face, with friends & family…that’s the marketing channel we care about the most. It might not be the flashiest idea, but seeing our reviews and customer stories drive additional interest in our products is very important to us.
Back to those jeans… you love them, wear them frequently and wash them often enough that they always feel clean and comfortable, right? You sleep every night on a pillow case and wash that pretty frequently too!
When’s the last time you washed your mattress? Muse appreciates the importance of a clean mattress. That understanding compelled us to create a product with a removable, machine-washable, hypoallergenic cover. When it’s time for a cleaning, simply unzip, slip off the cover and drop it in the wash. We know what you’re thinking…”what happens to the effectiveness of the cooling cover after 10, 20, 50 washes?” Not to worry. The Diamond Breeze, cooling fabric cover stands the test of time and the washing machine…continuing to keep you cool for years to come.
Defined as the importance, worth, or usefulness of something, value is what Muse delivers for customers. Because Muse is made with some of the highest quality foams and textiles on the market, we know our mattress is going to deliver a quality sleep experience longer than our memory foam mattress competition.
We might cost a little more than other brands and we’re perfectly ok with that. Our goal is to deliver a luxurious mattress that meets the needs of not one, but several sleep styles at a fair price. One of the greatest compliments we receive is when customers tell us they’re enjoying their Muse even more than higher priced mattresses they previously owned.
BE AMONG THE PEOPLE
Getting good sleep is one of the gambles of traveling… Will the mattress be comfortable? Will I be able to get enough rest for the next day of exploring? We’ve partnered with premier Airbnb’s around the country to make sure that less people are asking these questions.
Some of the most luxurious Airbnb’s (especially those in hotter climates) now offer the Muse sleep experience for a cool, comfortable, rejuvenating night's sleep for their guests!
This month's featured Airbnb is a breezy location on the coast of Carolina where Muse delivers cool, relaxing sleep after a long day on the beach.
When you call Muse for any reason, there are no long waits, no terrible music and no pushing 10 buttons to get through - because we've got Samantha. Samantha is our rockstar customer service manager, working with the rest of the team in Charlotte, NC, who takes care of each and every one of our customers.
Got the wrong fit? Samantha. Need help deciding on the best comfort level for your body type and sleep style? Samantha. Want to add something to your order? Samantha. Lost the email with your (free) shipping information? Well, you get the picture… If you ever need us, you know who to call!
Some might say that we’re a little bit obsessive about our craftsmanship, but that’s okay - we’re a team that gets excited about creating a perfect sleep product!
The Muse is crafted with a focus on detail, made with the highest-quality materials and adapted constantly based on customer feedback. Each Muse is made with hand-picked, US sourced foam and is hand-finished before it goes out, ensuring that every single piece lives up to our Muse standards!