The Comfort Of Choice

"One-Size-Fits-All" … "Universal comfort" … "The Perfect Mattress For Everyone" … We're sure you've heard these before. That promise of one mattress or pillow that is right for everyone? Well, we're not buying it. That's because we understand that personal comfort is, well, personal. That is to say what you like and I like might be different—and that's OK. In fact, it's important.

We all come in different shapes and sizes, preferences and beliefs. The products you buy (especially ones you sleep on) shouldn't try to tell you who you are. They should reflect who you are. That's why the most impressive feature Muse offers can be summed up in one word: choice.

Being able to choose the product that is right for you is the cornerstone of Muse Sleep. From selecting your mattress firmness to your pillow loft, we are offering our consumers a comfort that many of our competitors don't—The comfort of choice.

Are we going to say that some of the other mattresses out there that promise comfort for all aren't comfortable? Of course not. I'm sure for many people those mattresses are just fine. But those companies are building a business model betting on averages and broad assumptions. We don't assume a customer, or the way he or she sleeps, is "average."

If you are someone that sleeps on your stomach, chances are you are going to sleep better with an Extra Low Loft Support Pillow—but what if that "perfect pillow" being sold elsewhere online is a medium loft. Is that the pillow perfect for you?

If you buy a "one-size-fits-all" mattress (that is to say one meant for people who like a medium feel), but you want less bounce in your mattress, then you could be sleeping better on a firmer mattress. Did that universal mattress fit you? Unlike other online mattress retailers, Muse comes in three different comfort options, while our Cold Wire Plus pillows are available in four distinct lofts. And with our Sleep Personality Quiz, we can help you choose the combination that is just right for your needs. So we're proud we're not like everyone else, because we don't want you to sleep like everyone else. We want you to sleep like you.